Every small business deserves help with their website copy.
I’m here because I tried to get my foot in the door writing $20,000 projects for million-dollar companies.
But my heart wasn’t in it.
I love my profession… and I love walking my kids to school in the morning.
I love digging into data… and I love driving out to the fancy Drive-In for lunch on a random Thursday.
I love having a business that allows me the freedom to make my own schedule.
And I want to help you build the same kind of business, too. Because you deserve freedom.
You can have website copy that feels like you
And it doesn’t take six months of dread to get it done
“I want to write my own website copy, but I don’t want to struggle with knowing what to say or how to say it.”
You’re looking for a Website Copy Spark.
“I want my website to actually support my business, and I also want to stop feeling so gross when I share it. But I don’t want to write the whole thing, yikes.”
You’re looking for a Website Copy Glow Up.
Whether you go DIY or DFY, the important thing is the outcome: website copy that entices your perfect client.
Let’s keep the process easy and fun, too. Because life’s too short to make it a freaking grind.
"Hey, Kelley! How did you get into copywriting, anyway?"
I peaced out from my day job in 2014, when my oldest was six months old. I was always writing on the side, but that’s when I really started in earnest—from fact-checking the music listings for the local alt weekly to writing “best cookies in town” listicles.
Unfortunately, cookie lists don’t pay the bills.
So I dipped a toe into website copy. And soon found out how much there was to know.
Eager to soak up some experience and know-how, I completed conversion copywriting training from Copyhackers and UX copywriting with Susan Reoch.
For the last 7 years, I’ve been 100% laser-focused on how website copy works. (When I’m not thinking about cookies.) I love helping small business owners get better results and feel more confident about sharing the online portion of their work.
My mission is to help you build a business that fits your life.
Choose Kelley Gardiner Copywriting if:
- You want to be part of a community of small businesses that support each other
- You provide a service or a small suite of cool products
- You could use a calm, steady presence in your work life
- Your brand voice is: upbeat, positive, friendly, slightly quirky, or chill. (Not all of the above.) (Necessarily.)
Don’t choose me if:
- Your business promotes weight loss as a goal in itself
- You want an editor more than a consultant
On a more personal note
I live in Portland, Oregon—born and raised!—with my husband Brian and our two kickass kiddos.
My happy places: Yelling at a Portland Trail Blazers game or sitting by a body of water with a seasonal treat.
Volunteer work: Columbia Slough Watershed Council Paddle Team, Adopt One Block, and they know me by name in the school office.
